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Negative SEO - Should You Monitor Your Backlinks?

Historically links were often either counted or ignored by Google in their scoring. However, as their algorithms evolved over the past 5 years and more recently with the introduction of Penguin in April 2012 and increase in manual actions, links...

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What Should You Do If You Receive a Google Brand Penalty?

Google have been handing out penalties and manual actions to websites for some time now, but lately we’ve seen an increasing number of cases of brands being nailed and getting wiped from the SERPs for even branded search terms. There...

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Google Panda - How Many Actually Recover?

The original Google Panda algorithm was introduced on the 23rd of February 2011 on Google.com to reduce the visibility of ‘low quality’ sites with content identified to be a poor user experience, thin and often partially duplicated in nature. The...

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The 11 Most Infamous Google Bombs In History

Google bombing is a practise whereby a specific web page is targeted to rank in 1st position in the SERPs for a particular search phrase, so that when that phrase is typed in Google it brings often humorous or controversial...

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Unicorn Meat And Monster Feet. 9 Exceptional Examples Of Linkbait Products

When I entered the world of SEO a mere 6 months ago with little prior knowledge of the industry, I found it overwhelming to say the least. I spent my evenings after work voraciously reading my way through SEO related...

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When Google Gets Penalties Wrong

I wanted to share a very interesting Google penalty case that we ecountered recently. An old client who owns an ecommerce website with a multi-million pound turnover and sells electronic goods called me out of the blue a few weeks...

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16 Google Penalty, Update & Filter Visualisations By SEO Visibility

We thought it would be interesting to put together a quick post which helps visualise the impact of various Google penalties, updates and filters. Obviously the best way to gauge the impact would be to analyse analytics, conversion and ranking...

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15 Top Quotes and Takeaways from Brighton SEO

Real life Angry Birds, aggressive moths, a Street Fighter face off and of course some top notch talks and discussions. The Screaming Frogs were there to witness it all, and we’ve done the hard bit of picking out the best...

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Screaming Frog at LinkLove London

Screaming Frog at LinkLove London 2012 Last Friday the Screaming Frog SEO team ventured out of our comfortable setting of sunny Henley-on-Thames, to head into the Big Smoke to attend Distilled’s much lauded LinkLove conference. Distilled have been running successful...

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SEO & PR – Why They Are Closer Than You Think

I’m fortunate enough to have been part of the ‘Frog family for a few months now and coming from a background in PR, I thought it might be interesting to share my thoughts comparing the two industries. Are we miles...

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